Behind the Scenes with Kelly, Firebird’s Founding Designer

Ever wonder who designs your favorite Firebird knits?

Meet Kelly—our founding designer and the creative force behind the sweaters, hoodies, and thoughtful details you’ve come to love. With a background in knitwear and years of experience in the fashion industry, Kelly brings an expert eye and hands-on approach to every piece we create.

In this short video, she shares a bit about her journey, her design philosophy, and what it means to create kids clothes made in the USA as a small clothing brand.

From concept to final stitch, Kelly’s approach is rooted in quality, comfort, and timeless design—so each piece is made to last, and made to love.